I’m a creative leader specialized in empowering teams and big picture vision.
I believe that empathy, authenticity, and consistency are the most important traits of a brand and a leader.
I believe in building teams that aren’t afraid to fail. I believe in collaboration, communication, and trust. I love feedback and being decisive.
The Sum
In 2014 I launched The Sum, a passion project that became a global perfume and jewelry business.
Existing at the intersection of design, wellness, and a redefinition of masculinity, The Sum showed that even the smallest element makes a difference. The things we wear on our skin can be transformative. They stimulate our senses, evoke memories, and have the power to change our thoughts and emotions.
The Sum was sold in 2019.
I also believe in dumb jokes, having fun, and the oxford comma.
Here is some selected work.